Privacy policy

 

 

At deCure, we believe trust is an essential part of good skincare. We are committed to treating your personal information with care, transparency and respect.

This Privacy Policy explains how deCure Stockholm AB (“deCure”, “we”, “us” or “our”) collects, uses, stores and shares your personal information when you visit decure.com, purchase our skincare products, or contact us.

 

1. Who We Are

The company responsible for your personal information is:

deCure Stockholm AB
Sweden
Email: hello@decure.com
Website: decure.com

For questions about your privacy or how we handle your personal information, please contact us at hello@decure.com.

2. Personal Information We Collect

We collect personal information necessary to operate our online skincare store, process orders, provide customer care and improve your shopping experience.

Information You Provide to Us

When you purchase skincare products, contact us or otherwise interact with our website, we may collect:

• Contact information: Your name, email address and telephone number.
• Delivery information: Your billing and shipping addresses.
• Order information: Products purchased, order history, transaction details and related correspondence.
• Payment information: Information required to process your purchase through the payment methods available at checkout.
• Customer care information: Information you choose to share when asking about an order, skincare product, ingredient, product use, return or refund.

Payments are processed through the payment providers available at checkout. Depending on your payment method, we may receive payment status and transaction details without directly handling your full payment credentials.

If you choose to share information about your skin, allergies or health when contacting us, please provide only what is necessary for your enquiry. Information relating to a person’s health may receive additional protection under applicable data protection law.

Information Collected Automatically

When you visit our website, certain information may be collected automatically, depending on your privacy choices and the technologies in use. This may include:

• IP address, browser type and device information.
• Time zone and general location information.
• Skincare products and pages you view.
• Referring websites or search terms.
• Interactions with our website, including browsing activity and shopping behaviour.
• Cookie identifiers and similar online identifiers.

We use cookies and similar technologies to support essential website functions and, where permitted, understand website performance and measure marketing activity.

3. How We Use Your Personal Information

We use your personal information for the following purposes.

To Process and Deliver Your Order

We use your information to process payments, prepare and deliver your skincare products, send order confirmations and shipping updates, manage returns and refunds, and assist with order-related enquiries.

Legal basis: Processing is necessary to perform our contract with you or to take steps at your request before entering into a contract.

To Provide Customer Care

We use information you provide to answer questions about orders, skincare products, ingredients, product use, delivery, returns and refunds.

If you voluntarily share information about your skin or skincare concerns, we use it only as necessary to respond to your enquiry and in accordance with applicable data protection law.

Legal basis: Depending on the circumstances, processing may be necessary to perform our contract with you, pursue our legitimate interests in providing customer care, or comply with legal obligations.

Where information qualifies as sensitive health data under applicable law, we will process it only where an appropriate legal basis and any additional required conditions are met.

To Improve Our Website and Shopping Experience

We may use website and device information to maintain our online store, understand how visitors browse skincare products, improve website functionality and evaluate website performance.

Legal basis: Depending on the activity, we rely on our legitimate interests or your consent where required. Non-essential cookies and tracking technologies are used in accordance with applicable consent requirements.

To Protect Our Store and Customers

We may process relevant information to identify suspicious transactions, prevent fraud, protect our website and fulfil legal obligations.

Legal basis: Our legitimate interests in protecting our business and customers, and compliance with applicable legal obligations, as appropriate.

To Send Marketing Communications

Where permitted, we may use your contact details to send information about deCure skincare products, new launches, product updates and other relevant brand news.

You can unsubscribe from marketing emails at any time using the unsubscribe link in the email or by contacting hello@decure.com.

Where consent is required, we will obtain it before sending marketing communications or using personal information for personalised advertising.

Legal basis: Consent where required, or another lawful basis where permitted by applicable law.

Withdrawing your consent does not affect the lawfulness of processing carried out before your withdrawal.

4. Cookies and Similar Technologies

Our website uses cookies and similar technologies to support its operation and, depending on your preferences, to understand website performance and measure marketing activity.

These technologies may be used to:

• Enable essential store functions, including the shopping basket and checkout.
• Remember relevant website preferences.
• Understand website traffic and performance.
• Measure marketing effectiveness and, where enabled, support personalised advertising.

Where required by law, we will ask for your consent before placing or using non-essential cookies and similar tracking technologies.

You can manage your preferences through the cookie settings available on our website, where provided. You can also manage cookies through your browser settings, although disabling essential cookies may affect website functionality.

You may change or withdraw your consent at any time through the available cookie preference controls.

5. How We Share Your Personal Information

We share personal information only where necessary to operate our skincare store, provide our services or meet legal requirements.

Depending on the services used by our store, recipients may include:

• Shopify: Our e-commerce platform, which supports our online store and order processing.
• Payment providers: To process payments and related transactions.
• Shipping and delivery providers: To deliver your skincare products and provide tracking where available.
• Website analytics and marketing providers: To measure website performance or support marketing activities, where these services are used and their use is permitted.
• Customer care and email service providers: To help us respond to enquiries and manage communications.
• Professional advisers and public authorities: Where necessary to obtain professional advice, comply with legal obligations or respond to lawful requests.

These providers may process personal information on our behalf or, in some cases, act as independent controllers under their own privacy policies.

You can learn more about how Shopify handles personal information in its ⁠Privacy Policy.

We do not sell your personal information in exchange for payment. However, certain advertising or analytics activities may involve sharing online identifiers or browsing information with third-party providers. Where applicable law requires consent for such activities, we will seek that consent.

6. International Data Transfers

Some of our service providers may process personal information outside the European Economic Area (EEA), including in countries that may have different data protection laws.

Where personal information is transferred internationally, we take the steps required by applicable data protection law to ensure that the transfer is lawful and that appropriate safeguards are in place. These may include an adequacy decision or approved contractual safeguards, where applicable.

For further information about relevant safeguards, please contact hello@decure.com.

7. How Long We Keep Your Information

We retain personal information only for as long as necessary for the purposes described in this policy, including fulfilling orders, providing customer care, meeting legal requirements, resolving disputes and protecting our business.

Retention periods depend on the type of information and the reason it was collected.

For example:

• Order and transaction records may be retained for the periods required by applicable accounting, tax and consumer laws.
• Customer care correspondence is retained for as long as reasonably necessary to address your enquiry and maintain appropriate records.
• Information shared in skincare-related enquiries is retained only as long as reasonably necessary for the relevant customer care purpose, subject to applicable legal requirements.
• Marketing information is retained until you unsubscribe or withdraw your consent, or until the information is no longer needed for the relevant purpose, subject to legal requirements.
• Cookie and analytics information is retained according to the settings and retention periods of the relevant technologies.

When personal information is no longer needed, we will delete it or otherwise handle it in accordance with applicable law.

8. Your Privacy Rights

If you are in the European Economic Area, you have rights under applicable data protection law. Depending on the circumstances, these may include the right to:

• Access the personal information we hold about you.
• Correct inaccurate or incomplete information.
• Request deletion of your personal information.
• Restrict certain processing activities.
• Object to processing based on our legitimate interests.
• Receive or transfer certain personal information in a portable format.
• Withdraw consent where processing is based on your consent.

You also have the right to object at any time to the processing of your personal information for direct marketing.

To exercise your rights, contact us at hello@decure.com. We may need to verify your identity before responding.

We will respond within the timeframe required by applicable law. These rights are subject to certain conditions and exceptions. For example, we may need to retain certain transaction records to comply with legal obligations even if you request their deletion.

9. Complaints

If you have concerns about how we handle your personal information, please contact hello@decure.com so we can try to resolve them.

You also have the right to lodge a complaint with the relevant data protection supervisory authority.

In Sweden, this is the Swedish Authority for Privacy Protection (Integritetsskyddsmyndigheten, IMY).

You can find further information on the ⁠IMY official website.

10. Third-Party Websites

Our website may contain links to third-party websites or services, including payment providers and other services that help us operate our store.

These websites operate independently of deCure and may have their own privacy policies and practices. We encourage you to review their policies before sharing personal information with them.

11. Children’s Privacy

Our website is intended for a general audience and is not knowingly designed to collect personal information directly from children in circumstances where parental consent or other legal requirements apply.

If you believe a child has provided us with personal information inappropriately, please contact hello@decure.com so we can review the matter and take appropriate action.

12. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our business, the services we use or applicable legal requirements.

The updated version will be published on this page with a revised date. We encourage you to review this policy periodically.

13. Contact Us

If you have questions about this Privacy Policy, our data practices or your privacy rights, please contact us.

deCure Stockholm AB
Email: hello@decure.com
Website: decure.com